In this guide, I’ll help you understand what is a WooCommerce shop page and how it works, then walk you through the easiest steps to edit WooCommerce shop page and why it’s the heart of any eCommerce website built on WordPress.
Well, An effective and appealing shop page leads to a better user experience, increased sales, and better rankings on search engines.
If you guys don’t know already, WordPress comes with a standard WooCommerce template that includes handy customization tools such as the block editor and Site Editor. This means you can make major tweaks to your product pages without needing a ton of coding skills. Plus, if you want even more design options and features, you can always add extensions.
What is The WooCommerce Shop Page?
The WooCommerce shop page is the main page on a WordPress site using WooCommerce, showing all products for sale. It serves as the online store’s display, presenting items in a grid or list with important information like prices, images, descriptions, and buying options. This page automatically gathers products from the WooCommerce catalog and organizes them based on chosen settings like categories or tags. You can also customize it using themes, plugins, and custom code to change its look and features to fit the store’s needs.
The Shop page uses a template that changes the assigned page or shows default content if no page is assigned. Because of this, it might look different from other pages on your site.
The <code>/shop/</code> URL cannot be deleted. If a page assigned as Shop page has a <a href="https://wordpress.com/support/permalinks-and-slugs/" target="_blank" rel="noreferrer noopener">slug</a> other than <code>shop</code>, then it will load at that URL. E.g. <code>example.com/my-fancy-store/</code>. In that case, <code>example.com/shop/</code> will return a 404 error (page not found). However, if Shop page is not set, <code>example.com/shop/</code> will still work, and load the default content, usually a list of products. A redirection plugin or code snippet can be used if that behavior is undesirable.Why you Might Need to Edit, Change, or Modify the WooCommerce Shop Page?
There’s no compulsion to edit WooCommerce Shop page but remember it represents your brand identity!
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Your showcasing your products influences customer purchasing decisions so when it’s optimized properly it automatically improves user engagement by offering a seamless browsing experience, boosting conversion rates with compelling call-to-action. Lastly, improving a WordPress site’s SEO rankings by improving page speed and structure.
WooCommerce Modify Shop Page because:
- Add more choices: Offer extras like gift wrapping, product personalization, or bundles.
- Share more details: Include a FAQ section, variation swatches, 360-degree images, and videos.
- Boost your brand image: Incorporate distinctive design elements that reflect your brand’s personality and attract your target audience.
It helps you stand out from your competitors.
How To Edit WooCommerce Shop Page in 5 Minutes!
Here are the simplest ways to edit a WooCommerce shop page, follow and you’re good!
Step 1. Access your WooCommerce Shop page settings
First, go to WooCommerce dashboard >Settings > products > Display to manage basic configurations.
Step 2. Use a WordPress Customizer
If your theme does not allow full site editing, you need to add your CSS code in the Customizer. To do this, navigate to Appearance → Customize → Additional CSS.
For the advanced product variation extension, CSS will work the same way as it does in the Site Editor.
Another place to add CSS in WordPress is in your child theme’s style.css file. Make sure to use your child theme to keep your changes safe during updates.
Go to Appearance → Theme File Editor.
When editing CSS in theme files, your style.css file should be selected by default. If it’s not, choose it from the Theme Files menu on the right side of the screen.
You can then add your CSS at the bottom of the file. Don’t forget to save your changes when you’re done.
Step 3. Edit WooCommerce shop page with a page builder (e.g., Elementor, Divi)
Use builders like Elementor or Divi for drag-and-drop customization.
Divi offers WooCommerce store owners a number of integrated marketing solutions to improve client interaction and increase conversions.
Divi Quick Sites offers starter sites designed for WooCommerce, making it simple to import and customize. It automatically sets up WooCommerce for your online store and generates the necessary page templates. Divi AI provides adjustable layouts that match your brand colors, style choices, and shop page requirements, enhancing the personalization of your online store.
Step 4. Edit WooCommerce shop page with WooCommerce Extensions.
Extensions are special plugins designed for WooCommerce stores. They help improve the shopping experience and add more features to your Shop page.
Let’s look at some examples. For more extensions, check out the extension library.
Product Filters for WooCommerce
This extension lets customers filter products by various criteria such as category, price, average rating, and stock status.
Filters make it easier for shoppers to find relevant items among thousands of products. The extension uses AJAX to refresh results without needing to reload the page.
You can display filtering options in different formats, like checkboxes, radio buttons, price sliders, size charts, and color lists. You can also create custom filters based on tags, such as “Staff favorites.”
Step 5. Customize WooCommerce Product Pages with Custom Code
If you have strong technical skills, you can modify WooCommerce product pages using custom code.
Set Up a Global Template
Start by creating a global template that will apply to all product pages.
Begin the file with a PHP comment that indicates the name of the template.
Then, create a file in the active theme folder called template-custom-product.php.
The template is created from the standard WooCommerce product page. It will include this code.
<?php<br>$params = array('posts_per_page' => 5, 'post_type' => 'product');<br>$wc_query = new WP_Query($params);<br>?><br><?php if ($wc_query->have_posts()) : ?><br><?php while ($wc_query->have_posts()) :<br>$wc_query->the_post(); ?><br><?php the_title(); ?><br><?php endwhile; ?><br><?php wp_reset_postdata(); ?><br><?php else: ?><br><p><br><?php _e( 'No Products'); ?><br></p><br><?php endif; ?>This is a pretty straightforward template. It works fine for what it is, but you can change WooCommerce shop page features using some of the built-in WooCommerce functions.
That’s it!
Conclusion
This guide provides the best ways to edit WooCommerce shop page in no time! is key for boosting conversions and enhancing user experience. You can make many improvements, and easy tweaks using the WordPress Customizer to more advanced changes with custom code, to create an appealing shop page.
If you have a block theme, you can change how the global template looks using the Site Editor. To add extra features, consider installing WooCommerce extensions. If you’re skilled with WordPress, you might choose to use CSS or PHP, but be careful as this can be tricky.
Want to refresh your WooCommerce shop page? Start making edits now and feel free to share your thoughts with us.
FAQ’s
1. What is the right way of WooCommerce edit shop page?
The best way to edit WooCommerce Shop page depends on factors like your budget for add-ons, your coding skills, and how well you know blocks and the Site Editor.
You can check the WooCommerce documentation and blog to learn more about customizing WooCommerce.
2. Why is my WooCommerce wordpress not showing products on shop page?
Check the visibility settings, stock availability, and WooCommerce configurations.
3. How can I modify the layout of my WooCommerce shop page?
You can use a page builder such as Elementor or adjust the settings in WooCommerce.
4. Is it possible to edit the WooCommerce shop page without any coding?
Yes, you can use page builders like Elementor or the WooCommerce Customizer.
5. What steps do I take to add custom elements to my WooCommerce shop page?
Make use of WooCommerce hooks, filters, or the advanced features of a page builder.
